Scaling an online store with Meta + Google Ads
Home & lifestyle e-commerce brand
Full-funnel campaigns across Meta and Google with weekly creative testing, retargeting and a live ROAS dashboard.
0+
Creatives tested / month
Live dashboard
Reporting
Meta · Google
Channels
The challenge
Ad spend was going into boosted posts with no tracking. The brand couldn't say which products or audiences were actually profitable.
What we did
Meta Scale Up + Google Scale Up: conversion tracking fixed first, then prospecting and retargeting campaigns with new creatives every week, lookalike audiences from purchasers, and Shopping campaigns for the catalogue. A shared dashboard replaced monthly PDFs.
The result
Spend is now allocated by measured return, creative fatigue is caught within days, and the client sees ROAS in real time.
More paid advertising work
